Vinexpo Explorer Mendoza 2025: Marcó un hito internacional para el vino argentino
From October 6 to 9, 2025, Mendoza became the global epicenter of winemaking as it hosted, for the first time in South America, the prestigious Vinexpo Explorer event — organized by the Government of Mendoza, ProMendoza, and Vinexposium.
This historic edition brought together 80 international buyers from North America, Europe, and Asia, who connected with 150 local wineries in a high-impact, immersive commercial experience.
Over four days, participants enjoyed a dynamic agenda that included:
- Technical seminars on innovation and sustainability in viticulture.
- Wine tastings featuring Mendoza’s wide diversity of terroirs and varietals.
- Personalized B2B meetings, with more than 750 business encounters between wineries and importers.
- Visits to host wineries, sharing lunches and dinners in unique settings and experiencing wine tourism tours through emblematic regions such as Luján de Cuyo, Maipú, and Los Chacayes in the Uco Valley.
In addition, the participation of 10 international journalists and over 20 prestigious sponsors enhanced the event’s global visibility, reaffirming Mendoza’s position as the International Wine Capital.
Thus, Vinexpo Explorer Mendoza became a strategic platform to open new markets, attract investment, and strengthen long-term commercial alliances — allowing our province to reinforce its leadership as a world-class wine region, showcasing to the world its production quality, enological identity, and hospitality.